Impact of affect priming on consumer attitudes towards sexual imagery in advertising and product information recall

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dc.AdvisorPacheco, Barney G.
dc.DateSubmitted2010
dc.DegreeTypeMaster of Science (M.Sc.)en_US
dc.DepartmentManagement Studiesen_US
dc.FacultySocial Sciencesen_US
dc.InstitutionUniversity of the West Indies (Saint Augustine, Trinidad and Tobago)
dc.LCCallNumberHF5815 .T7 P47 2010
dc.contributor.authorPermell, Cherisse Camille
dc.date.accessioned2012-03-26T15:41:51Z
dc.date.available2012-03-26T15:41:51Z
dc.date.issued2012-03-26
dc.identifier.urihttps://hdl.handle.net/2139/12445
dc.relation.urihttps://hdl.handle.net/2139/45851
dc.rightsPlease contact the West Indiana Division at the University of the West Indies,St.Augustine in order to view the full thesis. Contact: wimail@sta.uwi.eduen_US
dc.subject.lcshAdvertising -- Research -- Trinidad and Tobago
dc.subject.lcshSex in advertising
dc.subject.lcshPriming (Psychology)
dc.titleImpact of affect priming on consumer attitudes towards sexual imagery in advertising and product information recallen_US
dc.typeThesisen_US

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