Impact of affect priming on consumer attitudes towards sexual imagery in advertising and product information recall

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dc.contributor.author Permell, Cherisse Camille
dc.date.accessioned 2012-03-26T15:41:51Z
dc.date.available 2012-03-26T15:41:51Z
dc.date.issued 2012-03-26
dc.identifier.uri http://hdl.handle.net/2139/12445
dc.relation.uri http://hdl.handle.net/2139/45851
dc.rights Please contact the West Indiana Division at the University of the West Indies,St.Augustine in order to view the full thesis. Contact: wimail@sta.uwi.edu en_US
dc.subject.lcsh Advertising -- Research -- Trinidad and Tobago
dc.subject.lcsh Sex in advertising
dc.subject.lcsh Priming (Psychology)
dc.title Impact of affect priming on consumer attitudes towards sexual imagery in advertising and product information recall en_US
dc.type Thesis en_US
dc.LCCallNumber HF5815 .T7 P47 2010
dc.Faculty Social Sciences en_US
dc.Advisor Pacheco, Barney G.
dc.Department Management Studies en_US
dc.DateSubmitted 2010
dc.Institution University of the West Indies (Saint Augustine, Trinidad and Tobago)
dc.DegreeType Master of Science (M.Sc.) en_US


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